Customer-Focused Marketing Ideas for Small Businesses
Marketing can be annoying and pushy – picture tactics like unsolicited emails and repetitive TV ads. But it doesn’t have to be. If you think about your customers first, your…
Marketing Ideas
How to Market Your Small Business on a Budget – With Examples
It can be challenging for small businesses to attract and retain customers. Especially compared to larger companies with big budgets, large teams and creative agencies on their side. But that just…
13 Marketing Mistakes That Can Sabotage Your Small Business
If your small business marketing is not delivering the results you were looking for, it’s important to find out what the most likely cause is. To help you with that,…
What’s Your Plan for the Next 6 Months? 11 Marketing Ideas for Small Businesses
So, you’ve set up a marketing strategy for your small business. And now you want to start working on your marketing plan for the next 6 months. But how do…
9 Small Business & Product Launch Ideas
A business or product launch is a very exciting time for any small business owner. Whether you’re launching an entirely new service, a seasonal menu, or are opening another shop,…
Christmas Marketing Ideas for Small Businesses
2020 has been quite a year. For so many people, their business and personal lives have been hugely disrupted in ways they couldn’t have imagined. This, it seems, has led…
Anniversary Marketing Ideas for Your Small Business
A company anniversary is always a great reason to celebrate! Running a small business can be very tough. So whether you’re celebrating 1 year or 60 years, it’s definitely something…
Low-Cost Marketing Ideas for Small Businesses
Promoting our small businesses is important. But actually finding the cash to do so can often be difficult. So if you’re on a budget and big, expensive marketing campaigns are…
The Best Awards for Small Businesses in Scotland
Entering awards is a great way to boost your small business. Regardless if you’re a finalist or a winner, it will generate publicity, give you an edge over competitors whilst…
5 Examples of Marketing Strategies for Your Small Business
There’s nothing I love more than seeing really good marketing – especially when it comes from a local business. And what better than looking at what other businesses are doing…