• A Simple 7-Step Marketing Audit for Small Businesses

    When was the last time you checked up on your marketing? It’s easy to get caught up in the day-to-day running of your small business. But in order to make sure everything is still up-to-date and working, you should conduct a marketing audit at least once a year. There are 7 key areas you should cover when

  • A Checklist for Your Successful Marketing Campaign Launch

    Marketing your small business has always risks. But there are a few basic things that can increase your chances of success considerably. So if you’re planning for a successful marketing campaign launch, make sure to go through this checklist first! 6 checks for your marketing campaign launch Regardless of what you’re planning: Exhibiting at a

  • The Key Ingredients for Successful Small Business Marketing

    Someone recently asked me a question that stopped me in my tracks: “What are the key ingredients for successful small business marketing?” I’ve advised clients on how to successfully market their small business. But I’ve never before distilled it down to the basics. So if you’re a small business owner often wearing the marketing hat, read on and