SEO & Social Media for a UK-wide Tutoring Service

SEO & Social Media for a UK-wide Tutoring Service

English for Emigration from Edinburgh offers a unique service for English native speakers who are applying for visas in Australia & New Zealand: They offer tailored advice and training to help them get the required results in their IELTS exams. Set up in early 2014, they were looking to kick-start their digital marketing.

The Projects:
  • On-site SEO for company website to increase web traffic, which resulted in a 650%+ surge in users and a 570%+ surge in sessions as well as a 200%+ rise in traffic from social media and organic search.
  • Maintaining and updating website content and structure
  • Set up new and improve existing social media profiles
  • Establishing a strategy for each social media channel
  • Researching possible content and best times to post (per platform)
  • Set up analytics & scheduling
What The Client Says:

“Denise has delivered all that I asked her for and more! She has helped me understand the benefits of social media marketing with her organised approach and helpful marketing insights. As a result, our ‘fledgling’ business’s profile is beginning to fly on social media. I would therefore highly recommend Denise if you want to inject some energy into your marketing and see your business grow as a result, whichever line of business you operate in. Thank you, sandstonecastles.”


Published byDenise Strohsahl

Denise Strohsahl is an Edinburgh-based marketing consultant, specialising in helping small, local businesses get more of their ideal clients.