So, you’re spending hours each week on your small business marketing. You’re keeping your social media channels up-to-date, adding new blog posts to your website and sending out regular newsletters. But you aren’t seeing enough – or the right – results… What’s going wrong? It’s likely that you’ve forgotten the first, and most important, rule…
Customer-Focused Marketing Ideas for Small Businesses
Marketing can be annoying and pushy – just think of the unsolicited emails and repetitive TV ads. But it doesn’t have to be. If you think about your customers first, your marketing will be much more well-received by your target audience. And that’s where my 5 top customer-focused marketing ideas come in! Just think about…
How to Implement Customer-Focused Marketing for Your Small Business
Don’t like the pushy, sales-y marketing we’re confronted with in our day-to-day lives? Then how about being more authentic and sustainable in growing your small business by choosing a customer-focused marketing approach? If you’re following my blog regularly, you already know that I believe that marketing doesn’t have to be annoying to get results. And today,…
Customer Focus: Marketing Your Small Business Doesn’t Have to Be Annoying
Nobody likes repetitive TV & radio ads, annoying sales calls or unsolicited spam emails. So why do companies keep doing it? It must cost them a fortune and surely can’t be good for their image. Especially since marketing with a customer focus works so much better! (I think it must either be generating enough response to…
