Online Marketing for a Fife-based Interior Designer

Online Marketing for a Fife-based Interior Designer

Catherine Lepreux is an interior designer specialising in handmade soft furnishings including curtains, blinds and cushions based in Fife. After trading for two years Catherine was looking to expand her marketing activities and set up specific campaigns for the future.

The Projects:
  • Re-designing the existing website to improve SEO and conversion rate. This project improved the web traffic by 226%, resulted in 49% more new visitors and increased the number of web inquiries Catherine receives over the year
  • Developing an email marketing strategy as well as growing and improving the existing mailing list. Implementing a bi-monthly newsletter to clients, leads and business contacts
  • Project managing the implementation of a customer referral scheme
  • Identifying ways to encourage repeat business
  • Explore new markets and ways to reach out to specific target groups
  • General marketing support
What The Client Says:

“Working with Denise has given my marketing a great boost: My website has almost three times as many visitors as before and I regularly receive very positive feedback on my newsletter. Together we have focused on a number of different ways to increase repeat business as well as attract new customers. Having my marketing in Denise’s very capable hands means that I can focus on what I do best and I have and will happily recommend her to anyone who needs help with their marketing.”

Published byDenise Strohsahl

Denise Strohsahl is an Edinburgh-based marketing consultant, specialising in helping small, local businesses get more of their ideal clients.