• What Are Call-to-Actions and Why Do I Need Them?

    Call-to-actions, also known as CTAs, are something you hear a lot about in the marketing world. But do you know exactly what they are, what they can be used for, and why you need them? Put simply, call-to-actions are devices designed to prompt an immediate response or sale. Call-to-actions make sure your content converts into

  • Want to Get Better Results from Your Small Business Marketing?

    So, you’re spending hours each week on your small business marketing. You’re keeping your social media channels up-to-date, adding new blog posts to your website and sending out regular newsletters. But you aren’t seeing enough – or the right – results… What’s going wrong? It’s likely that you’ve forgotten the first, and most important, rule

  • How to Save Time & Automate Your Workflows

    As a small business owner (and particularly if you’re a one-man-band), repetitive tasks take up a lot of your time. Keeping on top of these tasks is important. But they can be tedious and probably keep you from working on your business (find out why you should focus on that). Do I see you nod

  • Offline Marketing for Small Businesses

    As a small business owner, it can be easy to assume that everyone is online and uses social media regularly. But while it’s true that a lot of people are active on social media, not everyone is. That’s why it’s important to at least consider using offline marketing for small businesses. And it’s not just