Work smarter, not harder on your small business marketing
Want to get your message out there and attract more of your ideal customers? Looking for ways to get them to listen and engage – while making the best use of your time and money? Then it’s time to work smarter, not harder on marketing your small business.
How? First of all, by using what makes you unique to stand out from your competition. Having a clear brand strategy and positioning (USP) in place helps you make more of the right people aware of your small business.
Second, by creating an effective marketing mix. Having the right marketing channels in place for your small business is vital to showing your customers the benefits of choosing you over your competitors.
Customer-focus: Provide value first, promote second
But that’s not all. To make your marketing work for your small business, use your knowledge of what your customers need and want to your advantage by providing value before expecting them to part with their money.
This customer-focused marketing approach helps you show your expertise and build trust among your target audience. It’s a fantastic way to create loyalty and turn sales into repeat business and referrals with the help of high-quality, valuable content.
Even better, you can reach potential clients much earlier in their customer journey while being able to charge what you’re worth.
Effective & affordable small business marketing
And, most importantly, you want to make sure your marketing gets results and fits into your already busy schedule. Stop wasting time and money by getting the right skills, workflows, tools and processes in place to grow your business.
If you’re looking for marketing that’s in line with your brand, goals and budget, I’d love to help! I’m a brand and marketing consultant for small businesses. And my speciality is making marketing work for small businesses like yours.
Start working smarter, not harder on your marketing and get in touch today!
Find out what my clients have to say about me!
Denise’s incredible experience & ability to really get to know our company has been a massive asset to us and it has been an absolute pleasure working with her. I highly recommend working with Denise!
Denise gave me practical solutions & ideas that were right for me & my business. If you too are a small business owner, I wholeheartedly recommend getting in touch with Denise!
I’m very happy with Denise’s work. Apart from clearly knowing her marketing craft, the thing that struck me most was how quickly she picked up on and understood my target market.
My small business marketing blog
Find free marketing advice & ideas on my blog! From strategy, planning & branding through to email marketing, social media & SEO – I’ve got you covered: